MedCity Influencers

If today’s “virtual care” is not the answer for people with chronic conditions, what is?

In the future – virtual care 2.0 – must build upon this understanding and focus on a new KPI (key performance indicator): patient autonomy, the ability of a person to treat themselves effectively and feel confident in their decisions.


今天的“虚拟护理”利用技术 - 视频,聊天,安全,隐私 - 将超载的医疗专业人士和患者之间的时间约束关系介绍。但它未能承认大多数长期护理实际上在该关系中,在日常生活中,让患者在没有充分支持的情况下接受日常健康决策。

Where does modern virtual care go wrong?

虚拟护理1.0 - 我们可以将其视为第一次尝试 - 为患者提供了显着的益处。不必旅行去看医生,特别是对于忙碌,不适或有移动性问题的人来说,这是对预约发生的默认假设的重大改进。它也是定期办理登机手续的伟大解决方案。

然而,虚拟护理遇到相同的基础al issue as analog care when it comes to more complex cases such as chronic conditions. Chronic care patients need 24×7 support, yet they only receive minutes of expert attention per month. They are then released into the world to make complex medical decisions by themselves.



The human capacity required to genuinely assist people with type 1 diabetes in their daily life is beyond comprehension – and that’s just one condition. There simply aren’t enough professional doctors in the world to take on this amount of care delivery, no matter how much technology is provided to optimize their workflow.


Genuinely improving the care that people with chronic conditions receive requires reimagining the care system, not simply digitizing the traditional analog healthcare delivery model. One concept that the current system neglects is that people with long-term conditions already act, in many ways, as their own care providers. They take in expert advice through their interactions with the medical establishment and then learn what works for them through trial and error.

The future – virtual care2.0– must build upon this understanding and focus on a new KPI: patient autonomy, the ability of a person to treat themselves effectively and feel confident in their decisions.




该行业需要努力的第二个区域是好奇心。我们需要调查为什么they aren’t following recommendations (often because it’s not possible) and reframe problems in solvable ways. This will take us well beyond purely medical problems into the complex and messy world of reality. Only by engaging with the challenges that patients face – medical and otherwise – can the industry hope to provide effective solutions.

The third area to change is humility. We know far less than we think we do about many chronic conditions such as diabetes, let alone about the people who live with these conditions. For instance, the widespread imagining of people with diabetes as unconcerned about their health, or “fat and lazy” doesn’t reflect a person’s lived experience – many people follow their doctor’s directions to the letter and still don’t achieve their desired health outcomes. Innovator arrogance is a major blocker to innovation here.

The future of care is patient-focused




Cyndi began her career as a chemical engineer before training herself in software engineering and joining the Java engineering group at Sun Microsystems, where she honed her leadership and management skills. Cyndi put these skills into action when she joined ThoughtWorks UK as MD, and quickly advanced to running their global software division.

在与她的朋友伊莎贝拉讨论后,他有1型糖尿病,Cyndi共同成立Quin。In her role as CEO, Cyndi has overseen the development of the app, successful funding and crowd-funding, and the launch of the app in the App Store in UK and Ireland.

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